Advertising in SpecialKids

There are 90,000 children in New Zealand with a disability.*
SpecialKids is the ideal vehicle to reach that significant market. To find out more about advertising in the next issue of SpecialKids magazine contact us at SpecialKids, PO Box 29 334, Christchurch. Phone 021 775 438, Fax 03 342 1030 or email advertise@specialkids.co.nz

What is SpecialKids?
Early 2003 saw the launch of the magazine SpecialKids. This bi-monthly publication was created by parents of a special needs child as an informative magazine covering a wide range of topics and disabilities, where caregivers of children with special needs can receive (and give) information, tips, and support both from specialists and other caregivers with children having similar needs. It covers a host of topics, offers medical advice, schooling issues, a brother / sister page with competitions and prizes, letters, upcoming events, and contact information.
At the conception of the magazine, importance was placed on ensuring that readers were presented with a magazine that would be a pleasure to read and at the same time give parents and caregivers of special needs children a forum to share experiences and information. Although SpecialKids covers a wide spectrum of disabilities, one of the basic tenets of the magazine is that no matter what the disability, many of the challenges to be overcome are common.

*Source: Statistics New Zealand, Disability Counts, 2001

There are 90,000 children in New Zealand with a disability.* SpecialKids is the ideal vehicle to reach that significant market. To find out more about advertising in the next issue of SpecialKids magazine contact us at SpecialKids, PO Box 29 334, Christchurch. Phone 021 775 438, Fax 03 342 1030 or email advertise@specialkids.co.nz What is SpecialKids? Early 2003 saw the launch of the magazine SpecialKids. This bi-monthly publication was created by parents of a special needs child as an informative magazine covering a wide range of topics and disabilities, where caregivers of children with special needs can receive (and give) information, tips, and support both from specialists and other caregivers with children having similar needs. It covers a host of topics, offers medical advice, schooling issues, a brother / sister page with competitions and prizes, letters, upcoming events, and contact information. At the conception of the magazine, importance was placed on ensuring that readers were presented with a magazine that would be a pleasure to read and at the same time give parents and caregivers of special needs children a forum to share experiences and information. Although SpecialKids covers a wide spectrum of disabilities, one of the basic tenets of the magazine is that no matter what the disability, many of the challenges to be overcome are common. *Source: Statistics New Zealand, Disability Counts, 2001		Who reads SpecialKids? Libraries Special Education units Health Services Dedicated Special Needs Education facilities Special Needs Associations and Support Groups Health Camps District Councils Parent support groups Specialist Therapy Centers Play centers Primary Schools Secondary Schools and Colleges Tertiary Education Providers Health Education Institutes All of the above and more are regular subscribers to SpecialKids. This magazine is unique as it offers highly targeted access to people involved in the decision making required for the care of and provision for special needs children. At the same time though, special needs children are not restricted by any socio-economic boundaries and every special needs child wants the latest clothes, the softest bed, the trendiest fast food, and the happiest pet.
What do readers think of SpecialKids? The following unsolicited letters selected from the hundreds we have received will give you an idea! Thank you for the copies of Special Kids that you sent. I will distribute them among our early intervention families. Best wishes with the magazine, it looks good and has got off to a positive start. S.M. Hi. I just recently read the Special Kids mag. It’s great. My son Jake is 7 and he has cerebral palsy, epilepsy, and he suffered a stroke at nine months old. Could I order a copy as I know a few parents who may be interested in the mag to read. N.O. Click here to read what others have to say about Special Kids
How many read SpecialKids? 5,000 copies of Issue 1 were sent free throughout New Zealand. 2,000 copies of each following issue have been printed and distributed through a combination of subscriptions, commercial distribution, and a number of free copies targeted at potential new readers and special institutions such as Ronald McDonald house’s. Note, that of the subscribers, a significant percentage are groups and institutions where each copy is read by numerous individuals.


SpecialKids PO Box 29-334, Fendalton Christchurch Email editor@specialkids.co.nz Fax 03 342 1030 Phone 021 SPKID8 (021 775 438) Home - subscribe -- sk clothing -- contributions - advertising - legal stuff - past issues